Not all science is confined to the lab or the multiple choice survey. Some research actually involves bars! That was the locus of a study done by economist and business professor Ray Fisman. His mission: Find out what heterosexual men and women are really after when searching for a partner.
Fisman set up a speed-dating program and affixed independent judges to supplement the feedback of the participants themselves.
Do men prefer beauty over brains? Yep. Though brains were okay, so long as the men didn’t perceive the particular woman as being smarter than he. Are brains more important to women than looks? Again, no surprise. The margin of preference for intellect over handsomeness was double.
Most interesting was that race matter more to women than men. Generally, race didn’t appear to matter at all to men, but women were picky, mostly choosing to exclude males of different races. The only exception was that Asian women didn’t discriminate against white males. As a result, the pairing of white men/Asian women was the most common mixed-race coupling.
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment